The application—under the town and country planning regulations—essentially removes the deemed consent for advertising in the area. While it might be reasonable for estate agents to advertise properties, such signs are less relevant in an internet age. Instead the signs are often left in place as a advert for the agents themselves, but leave the area looking tatty and down-at-heel.
Town Centre Partnerships across the borough have been campaigning for years to see this introduced, it has been very effective across the river in large parts of Kensington and Chelsea for several years. More locally, the inclusion of Lavender Hill in the scheme is largely down to one local resident’s tenacity in standing up for the road.
It’s a small step for Lavender Hill, but one in the right direction.